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Behold The Vision In New Avengers: Age Of Ultron Featurette, Poster And Magazine Covers

The countdown to Marvel's summer tentpole Avengers: Age Of Ultron has turned into a never-ending swirl of clips, trailers, TV spots, posters and images. The marketing blitz kickstarted last year with the release of the first official teaser. That tantalizing glimpse at our titular superheroes promptly sent the Internet into flurries of excitement... but didn't yet reveal any information on one of the movie's more modest figures.

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Still with us? Here’s what EW’s coverage had to say:

Strucker has been using Loki’s scepter for human experimentation, which bestowed the siblings with powers of magic (Scarlet Witch) and speed (Quicksilver). But the bad baron piques the interest of Robert Downey Jr.’s Tony Stark for other reasons. “Von Strucker was working on a lot of stuff, including robotics,” says Marvel Studios president Kevin Feige. “Tony realizes, ‘[Those robotics] might be able to help me get over the hump of some of the AI stuff I’ve been working on.’ ”

Elsewhere on the web, another featurette has arrived courtesy of Dr. Pepper. Along with Audi, the soda makers are one of the major brands associated with the promotion of the sequel. Much like previous trailers and clips, the focus is on the headliners engaged in battle with a few interspersed talking head segments.

Check it out below:

Starring Robert Downey Jr., Chris Evans, Chris Hemsworth, Scarlett Johansson, Mark Ruffalo, Samuel L. Jackson, Jeremy Renner Avengers: Age Of Ultron arrives in the UK on April 23 and the US on May 1. If early tracking projections are to be believed, then the sequel is expected to surpass its predecessor at the box office. Pundits estimate the film will break records during its U.S. opening weekend and take in more than the $207.4 million that The Avengers netted in 2012.